Tuesday, January 27, 2009

Guide on how to choose cleaning products

By Alice Sy

There is a wide variety of cleaning products available in the market today. Various cleaning products use different promotional materials showcasing their effectiveness. But how do we really choose which cleaning material is right for us, and how do we measure the effectiveness of a cleaning product?

Identifying which item to clean is the first step. Specific materials require different cleaning solutions. We need to clean surfaces like woods, glass, tiles, fabrics etc. with specific solutions. Using the wrong product may produce adverse effect on the surface we are cleaning. It is very important to know what item to clean and which solution to use.

Using the right cleaning product for the specific surface is essential. Although, there are cleaning products which are multi-purpose, you can observe that those solutions can clean surfaces differently. It may be effective in cleaning plastic materials, but not so much the wooden ones. But experts would always advise to use glass cleaner for glasses and tile cleaner for tiles. Using the right cleaning material brings out the maximum shining effect in a material.

After identifying which cleaning product to use, the next step is to apply it on small surface to test its effectiveness. Trial application makes it easier for us to decide whether the cleaning product is good or harmful to the item. Applying it on small portion only allows us to control the damage should the cleaning product proved to be ineffective and harmful to use.

Choose cleaning products which cleans the item consistently without causing any bad effect after constant use. Some cleaning products may be effective in the beginning but may contain strong solutions which can damage the item over time. So it is very critical to check on the proper instruction before applying the cleaning products.

Another factor for concern is the safety in using the cleaning product. Some substances used in manufacturing cleaning products can be harmful to health. Be cautious of what chemicals are contained in the cleaning solution, and whether the substances in your cleaning product have adverse effect in your health. It is your duty to protect yourself and your family from those harmful chemicals.

It also helps to choose cleaning products which are environment-friendly. Substances which are organic, biodegradable or non-biodegradable are contained in all cleaning products. So we have to decide which one we prefer to use.

Choosing cleaning product is simple. Choose cleaning products that are effective and yet safe to use. - 15790

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What Are The Secret Factors Of Good SEO

By Paul Palin

Search engine optimisation is the combination of different aspects, including the on page factors and off page factors. It covers the vast areas from rectifying META tags to the link building and the ROI (Return on Investment) analysis. Below we are summarising the most important key elements of SEO.

1. Competitive Analysis / Industry Analysis

It is very important to analyse the industry and your competitors. By industry analysis you will be able to define the link strategy and time frame for a particular website. Competitive analysis looks at the facts of your competitors, which keywords they are targeting and where the positioning is in SERP (search engine result pages). 2. Keyword Analysis

One of the initial key areas of consideration is the keywords and phrases required that people use online to search the web for client products and services. Keyword selection is a critical process in search engine optimisation campaigns because it works to direct only qualified prospects to websites. Keyword analysis and selection process is designed to identify and target all relevant keywords to guarantee that only the most qualified users will find the specific pages within the website that contains subject matter that is relevant to them.

* Analysis of highest hit search terms * Analysis of lowest hit search terms * Single keyword analysis * Search context analysis * Analysis of search term errors

3. Content Enhancement

After carrying out the keyword analysis, an seo will perform the content enhancement process for your search engine requirements. The content enhancement process involves the modification of the webpage content, which involves analysis of the keyword density and keyword frequency. Content enhancement involves the transition of website content. Content enhancement is not only the keywords in the content but to ensure that new content is placed in a manner that has a productive effect in search engines.

4. Optimisation / Code Enhancement

Code enhancement is considered to be one of the most crucial factors in determining where you rank on search engines. The process of code enhancement allows search engine spiders to understand the structure/pages of your website. Technologies such as, JavaScript, Flash and Framesets are not understandable by search engines. So, a search engine optimiser needs to make a website search engine friendly that spiders will be able to read the web pages properly. Also an appropriate title, Meta and heading tags make a difference in search engines and help to achieve the proper rankings in search engines. Connecting pages with anchor text is also an important technique of SEO.

5. Link Building

Link building is the most crucial part of any SEO campaign. The link building does have a substantial impact on your ability to achieve high rankings for keywords chosen. So a search engine optimiser needs to submit a website and different directories and other related websites.

Once the website has been designed and is very search engine friendly, now it is time to build link strategy. It is a time consuming task, a seo can't submit a website in different directories and websites at once. One should be very careful about link strategy.

First we need to submit the website in a few good websites having good PR and related to the industry. The benefits of this, is that the website will cache quickly by search engine, and also search engines will keep visiting the website periodically.

It is also important to get backward links from good sites relating to the clients industry. Good websites can be found with whom links can be exchanged, or can sell links to us. On the other hand, links can be exchanged with websites which have an average PR. Why? The answer to this is, Google and other search engines will consider this whole process very natural.

6. Ongoing Analytics

Once things are in running mode, backward links will need to be built on an ongoing basis and stats of the website to be monitored. Preparing reports to support ad spending through ROI analysis, identifies potential site navigation problems and uncovers opportunities to increase conversion and gain market share. - 15790

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The Right way to File Your Business Name to Maximize Business Cre

By Susan Carter

This is one area of business where the saying Anything worth doing well - is worth doing right is so true. Filing your business name paperwork correctly is critical to obtaining business credit. If you do it wrong, you could give someone else the ability to use your business name or even take it from you once you have your company established.

There is always paperwork involved in this type of process, and it needs to be done right. This is one of those times when you want to make sure you have double checked everything to verify its accuracy.

The first thing you want to do is make sure youve got what you need to set up your business. This is a handy checklist you should use to be sure your company looks like a real business and not just a hobby.

Company Name " Your business must have a name that is available for use in your State. You cannot register your business entity if someone else has already used the name you choose. You can find out if your name is available by going onto your States website and doing an entity name search. For example, in Michigan you would go onto their website www.michigan.gov. If your name is available, then you make the decision at this point what business structure is going to be best for your business (i.e. corporation, LLC, etc.). Generally, you can obtain the forms you need to register by going onto your States website and down-loading them for free. Address " Your business needs a real address, not a P.O. box or UPS address. You can use your home address if you wish, but the main idea is that your address needs to be a physical address that can accept mail for your company. The address you register with the State must be the same address you use when you apply for business lines of credit or vendor credit (like a Home Depot card). Tax Payer ID Number " After you have registered your company with the State in which you are going to do business, you must then get your Employer ID number (EIN) from the Internal Revenue Service. This EIN is the number that you will use when you apply for business credit. You will not use your social security number (unless you are a sole proprietor) on business applications. Phone Number - Once you have registered with the State, and obtained your EIN from the IRS, you should get a separate phone number dedicated to your business. This phone number must be listed in the national 411 directories with the same name and address that you registered with the State. When you call to set up your new phone line, be sure your use your EIN and not your social security number. You should not use your cell phone number as your primary business number. Lending institutions will generally call 411 to verify that the name and phone number you list on your application matches the information that they find on the State website where your business is registered. If there are discrepancies in the information provided, you may not be able to obtain any business credit.

Remember to consult a professional because its in your best interest to consult with a tax professional or an attorney before you begin any new business venture. There are possible tax laws and implications that could damage your business if its set up incorrectly. A tax professional will offer you the additional benefit of being able to discuss advantages of the structures and help you decide which is the best for you. - 15790

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Negotiating Your Salary During Recessionary Times

By Trevor Davide Grant

It is common knowledge that the US financial system is in the middle of a recessionary slowdown, and that slowdown is having an effect on their largest trading partners, studies have recently shown that for many employees in many companies there is still room for salary negotiating.

It is critical to remember, and you must know your tactical approach to salary negotiating at this challenging time.

Don't be intimidated about negotiating salary if it is the right time for you. Just because many companies are slowing down or cutting back on staff, there are other companies and employers that are in need of talented human resources. Bear this in mind. There is plenty of opportunity to discuss salary with your boss, or negotiating a salary offer with new company.

When doing a salary negotiating, you are asserting your worth and standing up for the value you bring to the company. By representing yourself in an assertive way, you are projecting your value to the employer and letting them know that the market will bear your salary request. Make sure you've done your homework to support your salary expectations.

Be prudent in the salary negotiation tact you use. Employers will respect you when you approach them with a softer, less intense approach. Now is not the time to play salary negotiation hardball unless you're one of the elite few that command top dollar in this tough market.

These are challenging times, and should you find yourself in danger of losing your job or you have found yourself unexpectedly in the market for a new job, you'll be keenly aware that salary negotiating skills are imperative. The good thing is salary negotiation is still an option in these times.

Remember, don't dismiss the notion of negotiating your salary just because the economy is on the edge of a recession. On the contrary, look for the most suitable approach, do some market research and build your supportive case.

The best of luck to you in your salary negotiation plan. - 15790

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Salary Negotiation Pros and Cons

By Trevor Davide Grant

The amount of salary one makes throughout their lifetime career and the subsequent lifestyle and quality of life as a result of that income depends a lot on the amount of salary a person negotiates before their first day on the job.

This should be considered whether it is a first job out of school or a mid-career job change. Beyond that, there are impacts even when you are working for an employer that you are very happy with. Not engaging in salary negotiation at the right time can have real financial impact.

Throughout your career, you may earn pay raises and promotions within the company that you work for, but for example, when the company offers scheduled raises, as many companies do, the impact of the starting salary with that company is huge.

This is not only applicable to your first salary negotiation and subsequent incremental pay raises but also to salary differentials you may get when you changes roles within a company. You may switch into a job requiring significantly increased duties, effort, or responsibilities, and the salary you had earned beforehand can genuinely influence the starting salary at the new job.

Take a person starting a career as a system analyst in a high tech company somewhere in the United States, as an example. Say that person begins with a starting salary of $45,000. Most likely that person will have to dedicate at least 6 months to one full year before they are offered their first raise. Suppose it is a 10% raise which would be A LOT in most businesses. That person would gain an additional $4500 yearly based on that raise.

Now imagine that same employee started at $55,000 or even higher. That same pay raise of 10% would provide the same person $5500 additional salary per year. With the first salary, the employee would still be under the $50,000 level after one full year of work and after a 10% pay raise, while in the second scenario the employee would be at over $60,000 per year after a 10% raise.

Now analyze the compound repercussion of these two starting salaries on the individuals earning potential. First let's examine a 4 year timeline, all other things being equal (that is, suggesting no pay increases and no job advances). The person earning $45K will have earned $180K in total salary in 4 years. The person earning $55K will have earned $220K in 4 years. That is a $40K difference just based on where the employee started in terms of negotiated compensation.

Introduce the 10% raise after year one and consider the impact as the person continues through their career. The person with a better salary in the beginning will always be ahead of the person with the lower starting salary, ceteris parabis (i.e. same job, same performance). The person with the higher salary negotiation will be inching ahead faster than the person starting with the lower salary. This impact accelerates with each passing year assuming the same % annual pay raise for each.

When negotiating a pay raise, if an employee earning $50,000 earns a 5% raise without negotiating anything extra, that might acceptable. Now consider the impact if the person gets a 15% pay raise because they have been a superstar in the job and they have all the supporting market facts and a performance record to justify it. That employee will have negotiated compensation - $7,500 in an increase versus just accepting $2500. Project that 10 years into the future, and there is a blatant $50,000 impact on the person's earnings.

Many experts feel it goes without saying that it is better to try negotiating a raise or an improvement to the compensation package than to simply accept what is offered. The first offer is usually the lowest offer and can be improved upon. This negotiation must be done with masterful skills and must be well founded with a supporting case for the increase.

We must also consider factors such as the job market, company guidelines, and on the job performance. However when well executed, it can really pay off. Remember to consider the importance of all factors of compensation when in salary negotiation. Some people truly value their spare time and quality of life, while others are willing to venture out and accept stock options instead of extra salary.

However, when it comes to negotiating, don't be afraid to consider asking for more. - 15790

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