Twitter.com proclaims itself to be a site for friends, family and co-workers to keep in touch at all times of the day by answering a simple question - What are you doing. In less than 3 years, this micro-blogging sensation has taken the world by storm and has already made its place in the marketing strategies of large corporations. If you are an entrepreneur searching for ways and means to promote your business, then I will give you some hints on using Twitter for maximum gain with minimum investment.
Add Twitter in your daily tasks: Be online and tweet frequently. It is important to create your presence on Twitter. Frequent daily twittering will be of great benefit. Initially, you can follow other twitterers and with time, you can get a good following of your own. This will be a good thing as you can build your own network of people with common interests since it is said that birds of a feather flock together.
Write about your product: If you are passionate about your business, it will be the one thing always on your mind. So your tweets will need to reflect that passion. One small message will not create an impression but hundreds of tweets over a period of time, will get your passion communicated to all those who are following you. Use Twitter for micro-promotions and micro-marketing.
Announce deals: This can be a great viral way to announce deals. Many large companies like Amazon, Dell and Woot have used Twitter to announce sales and offers on their products. If you have a promotional offer, then announce it and continue to tweet about it so that it generates a buzz around your brand.
Maximize lead generation: Announce timely offers like 'Last day for 50% off' on your product or 'Free software for download for the first 100 registrations' on your website. This will generate a large last-minute response for your promotions. You can also send short updates and news items about the features of your products, awards that you have won or upcoming releases in order to keep in touch with your prospects.
Develop your personal brand: People like to follow knowledgeable persons and are influenced by expert opinion. Therefore, you can express your insights about your products or field to create a perception of expertise. Provide tips on how to use your products for best performance for which your customers will be thankful.
There are many other ways in which Twitter can be used by smart marketers. You can use it to express thought-leadership and shape opinions and views of people, connect with your partners and vendors and extend your reach to those not covered via your traditional campaigns. - 15790
Add Twitter in your daily tasks: Be online and tweet frequently. It is important to create your presence on Twitter. Frequent daily twittering will be of great benefit. Initially, you can follow other twitterers and with time, you can get a good following of your own. This will be a good thing as you can build your own network of people with common interests since it is said that birds of a feather flock together.
Write about your product: If you are passionate about your business, it will be the one thing always on your mind. So your tweets will need to reflect that passion. One small message will not create an impression but hundreds of tweets over a period of time, will get your passion communicated to all those who are following you. Use Twitter for micro-promotions and micro-marketing.
Announce deals: This can be a great viral way to announce deals. Many large companies like Amazon, Dell and Woot have used Twitter to announce sales and offers on their products. If you have a promotional offer, then announce it and continue to tweet about it so that it generates a buzz around your brand.
Maximize lead generation: Announce timely offers like 'Last day for 50% off' on your product or 'Free software for download for the first 100 registrations' on your website. This will generate a large last-minute response for your promotions. You can also send short updates and news items about the features of your products, awards that you have won or upcoming releases in order to keep in touch with your prospects.
Develop your personal brand: People like to follow knowledgeable persons and are influenced by expert opinion. Therefore, you can express your insights about your products or field to create a perception of expertise. Provide tips on how to use your products for best performance for which your customers will be thankful.
There are many other ways in which Twitter can be used by smart marketers. You can use it to express thought-leadership and shape opinions and views of people, connect with your partners and vendors and extend your reach to those not covered via your traditional campaigns. - 15790
About the Author:
Angela Giles is currently active in building several successful online businesses, and currently leads a group of world wide entrepreneurs dedicated to using their abilities to make a positive impact on the world. More Info on Usana Click here to submit article.