Everyone knows that Google values content. This can be frustrating to some folks, because it can be difficult to create natural content that is relevant to the user as well. Obviously it is valuable in some cases, but things can get redundant easily. FOr a site to rank, content needs to be continually refreshed. The following are some guidelines on gaining refreshing content on your website.
1. Blog. Every site does not HAVE to have a blog, but just about any site CAN incorporate a company blog into it's format. Link to it from the homepage. Featuring the most recent articles on your homepage is good too. If you think you have nothing to blog about, think again: Here are some content ideas that will keep you busy.
2. A collection of articles: these can be organized as resources on your site, categorized using your keywords, and continually updated.
3. User generated content: You can use customer testimonials, customer reviews (dangle the opportunity for a coupon in return), customer suggestions or a top 5 customer list.
4. Related companies, with a blurb about them, using affiliate links potentially to generate some other revenue.
If you try any of these simple strategies, you will increase the value of your site in Google's eyes, while creating more interesting content for your end user. - 15790
1. Blog. Every site does not HAVE to have a blog, but just about any site CAN incorporate a company blog into it's format. Link to it from the homepage. Featuring the most recent articles on your homepage is good too. If you think you have nothing to blog about, think again: Here are some content ideas that will keep you busy.
2. A collection of articles: these can be organized as resources on your site, categorized using your keywords, and continually updated.
3. User generated content: You can use customer testimonials, customer reviews (dangle the opportunity for a coupon in return), customer suggestions or a top 5 customer list.
4. Related companies, with a blurb about them, using affiliate links potentially to generate some other revenue.
If you try any of these simple strategies, you will increase the value of your site in Google's eyes, while creating more interesting content for your end user. - 15790
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