Saturday, February 7, 2009

Kinds of Promotional Products You Can Use at Trade Show Displays?

By Amy Nutt

When you set up your trade show display, it is very important that you promote yourself as much as you can. It is this promotion that is going to get you the customers that you need to make your business a success. But you have got to have the right stuff to promote yourself. If you don't have the right items, then it isn't going to make a difference either way.

So what sort of low cost promotional products do you need to use at your trade show display to get people to come to your business?

- Candy - Candy is a great promotional tool. When you are trying to "get to people," there is no better way than through their stomachs. If you can provide them with a yummy treat, they are not going to forget you for it. They will always remember that you gave them that candy. You'll be able to etch a physical image of your trade show exhibit in their head.

- Ink pens - Ink pens are another great promotional item. Take women, for instance. You can give them ink pens and they will place them in their purse. Every single time they take that ink pen out to use it, they will be reminded of you and your business. Other writing utensils such as pencils and highlighters also do very well.

- Note pads - Note pads are another great promotional item that is of a low cost. You can have a lot of these note pads printed up for a very low cost. Everyone needs a piece of paper at one time or another, so you might as well provide it to them.

- Balloons - Don't forget the helium balloons because there are going to be kids at the trade show. With kids around, your balloons will be floating everywhere and the kids will be happy. This is a great way to pacify a fussy child or to help a child simply have a good time.

- Stress balls - People love stress balls because people are just stressed. They like to throw them around, squeeze around on them, and bounce them around on their desk. You can have your logo printed on this stress ball so that the individual using it will think of your business every single time they use it.

With all of this free stuff, your display booth is going to be a hot spot at the trade show. And don't' forget that you can conduct contests as well. You can give away low cost items such as balls, mirrors, and much more. You can also have that one big prize that someone can win at the end of the day. It is entirely up to you and your budget. Just keep in mind that people will come to your trade show display to win something. They don't care what it is as long as they are able to experience the high of winning something.

So go ahead and take a look at those promotional items that you can purchase for your trade show exhibit. Fortunately, there are enough items for you to be able to stick to your budget and pull in the customers the way that you need to. They love free stuff. And don't forget to have business cards on hand or brochure holders too! If your competitor is giving away stuff and you're not, it is your competitor's trade show exhibit that will get the attention that you should be getting. And if you're the one giving away the stuff, then you're going to be the one getting all of the attention. So make sure you have promotional products you can give away. - 15790

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Need Traffic? Get SEO.

By John Moore

If undecided whether to use a SEO or Search Engine Optimization tool one should consider the many benefits. An SEO is the method where the user gets to bump the amounts of hits to their website by using a variety of methods which will increase traffic. Its the modern way to spread the word about your business or service. If you are considering selling products, looking to advertise a business or service offered.

Looking to clean you house or apartment of that which has been getting in your way for some time or just not needed any longer. Acquiring an SEO or even a web site that has already been established in t eh way to go. Using eBay maybe a great way to get the items out of your house in a timely fashion. Sites such as eBay already have a good amount of traffic to their site on a regular basis. Soon your trash will be sitting on someone mantle as a prize. This is definitely a better source than the old methods of the newspapers.

Have a small business that needs to be advertised? You may benefit from using a SEO to generate more traffic to your web site. They will give surety that your business will start to grow, as your company will rise to the top of the search engines results. So if you are a Chef looking to generate new business, you need a method to get people to your site. Using a SEO will assure you that when people type in your business name the results will yield you at the top of the search. Soon your will reap the benefits of this great business tool.

What if you have decided to start your own home-based business, it's hard to get started or even get people to know you are offering any type of products. If you were to use a SEO the traffic to your site will rapidly increase and your products sold will soon fly off the self. Starting your own site may benefit you once the SEO kicks in. If you are selling your products on a site with other competition on it, you may have trouble competing in product or price. Again, your best bet is to start your own site, build traffic and only promote the products on your page. It's a surefire way to grow your home-based business.

The Internet is probably the best tool born out of the technology boom over the years and you would be wise to take advantage of this wave. - 15790

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A 1 investment gives a 12 return

By Sean Fowden

The Bottom Line Secret Every Business Should Know ------------------------------------------------------------------------------------------------------------ Health and Safety has an image problem, we know that. Banning conkers, no throwing sweets at the pantomime, no hanging baskets, stepladders are banned by the HSE.

These myths and others like them do not help the image at all. My particular favourite is Trapeze Artists to Wear Safety Helmets, what a picture that conjures up. But Health and Safety also holds a secret no business can afford to ignore.

In this time of credit crunch surely any system that can improve the bottom line of a business by up to twelve times the investment should be implemented without delay. Good health and safety management can do this and there are plenty of case studies to show that it is true.

Rolling your eyes in disbelief? Well take a trip to the HSE website for proof www.hse.gov.uk/business/casestudy.htm and see the real case studies for yourself.

Still incredulous?

Health and safety just slows things down. MYTH, Weve never had an accident, if they or you havent, it is probably more by good luck than good practice.

Comments like these are frequent and perceived to be true, but they aren't true at all.

Your business can save money through good health and safety practices. It lessens absence rates, lessens staff turnover rates, saves on training new recruits, reduces the chance of insurance claims, and could get you a reduction in insurance premiums. Productivity improves, as does your business image to clients and staff and your working practices.

Accident investigations typically cost a business a minimum of 5000.

There are three significant reasons, Moral, Legal and Financial, for business' to implement a good health and safety management system.

Can any business afford to miss out on these potentially large financial cost savings? Especially in these days of the credit crunch and shrinking markets. An practical and efficient health and safety management system can deliver astonishing financial returns.

Health and safety does not have to be restrictive, contrary to the adverse publicity that we see and hear. I recently did some work with a local school on risk assessment. The headmaster in a school local to my home is very proactive in getting the children to take part in risk/adventure activities as part of their all round education.

Adventure activities like camping, night walking, potholing, paintball with the army, mattress surfing (dont ask) and the climbing wall has been ordered. The pupils also canoe and build rafts to go on the river that borders the school land, in which they also swim.

Their St.Trinians ethos on the hockey field strikes terror into the hearts of their opponents.

They have, for a relatively small school, a disproportionate number of Area and County level sports representatives, in one of Englands largest counties. They do not appear to feel restricted by risk assessment in the slightest.

Have risk assessments been done? Of course. Are they restrictive? No. They provide sensible guidelines to staff and pupils to manage the risk without wrapping the children in cotton wool.

These activities ignite the childrens imagination, teaches them to manage risks for themselves and builds confidence and a rounded character for life after school. Do the parents object? No, they actively encourage the children to take part.

They wont understand about risk if they're wrapped in cotton wool and they wont have much fun either.

If your workforce had the kind of positive can do attitude that the pupils of this school show, you will enjoy the added bonus of saving costs through a good health and safety management system which is progressive not regressive.

Would we have a Great Britain if our ancestors had not taken risks?

Health and safety is cost effective, but it needs to be embraced by and communicated to the whole workforce, these are the criteria that should be used in business. The big stick downwards is much less productive than involving everybody from the grass roots up and valuing their opinion.

Manager Oh yes we have risk assessments

Auditor Where are they?

Manager In that box file on the top shelf Auditor

Have the staff read and understood them? A hush falls on the room.

How common do you think that response is, does it sound familiar? You wont make the cost savings if you dont make the effort to run the system professionally.

Do it right and pounds can be added to the bottom line of your business, you will also gain the respect of your customers and suppliers and add kudos to your competitive edge not to mention the pro-active involvement of the work force.

So with all this evidence and advantage, give it a go, what have you got to lose? Even your marketing gurus cant give you a 12 to 1 return on investment especially in these difficult times when businesses need every penny.

Go to www.hse.gov.uk/business/casestudy.htm and see for yourself what can be done! - 15790

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Fisher Price Smart Cycle Review

By Gorman Katz

Can a NiMH battery be overcharged? Using the batteries to end of life prior to charging is recommended when a timer based charger is used.

Can a NiMH battery be overcharged? Using the batteries to end of life prior to charging is recommended when a timer based charger is used.

What is the SMART program and when do tuition payments begin? The SMART program is a tuition collection agency that helps improve the schools cash flow, reduces the staffs involvement in the task of tuition collection, and reduces delinquencies. Parents complete a SMART form, choosing a monthly due date and method of payment (automatic deduction or coupon). SMART is not a loan, and there are no credit checks or interest charges. Blanchet Catholic School is on an 11-month cycle with payments beginning in August and ending in June.

I'm confident that I can change, but the things I've tried so far haven't worked ? can MM help? Adopting the belief, "I'm confident I can change" is a critical step. Research has even suggested that believing we can change is as likely to predict success as getting professional help. And, as the study of human behavior shows, it's common for us to cycle through trial and error before finding techniques that work for us. Think about the news coverage devoted to New Year's resolutions every year -- their success rate is low.Most birth control pills are "combination pills" containing a combination of the hormones estrogen and progesterone to prevent ovulation (the release of an egg during the monthly cycle).

What Is MICRO MARKETING? MICRO MARKETING is a smart little B-2-B marketing program based on a simple working premise: If you align what you offer to the real interests of a true buying market, you will spend less time and money building new business and you will achieve better results than you would with any other marketing method. MICRO MARKETING is a closed loop system that means each step in the process leads to the next step and all steps lead back to the first step.BE EDUCATED. Nothing will help you more than know the substance, know what to expect and know the effects.

I'm having trouble deciding between Cytomal, Triacana (Trimax) and Dicana....Which is best? Cytomal (T3) and Triacana (Trimax) are definitely more effective at burning fat (assuming you're using full doses). However, anyone who has used Cytomal or Triacana will tell you that you will lose considerable amounts of muscle as well (refer to the picture above). This is why smart Cytomal or Triacana users will only use it while using anabolic steroids. Also, with Cytomal you can experience serious thyroid shutdown and will need to use some sort of thyroid post cycle therapy.Your eGO cycle contains no artificial additives or preservatives, yet it will keep indefinitely, even without refrigeration, provided you take care of the batteries properly! In general, there are two things to keep in mind: Fully charged batteries are healthy batteries. - 15790

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Create A Promotional Video For Your Business

By Madison Jones

The recent, massive surge in the area if Internet video shows one single thing - you no longer need to be a professional manufacturer of video masterpieces to reach a enormous audience on the Web. If you have proficient info about something that may benefit clients, you can be the star of your own how-to-do-it video production line. Make Up One's Mind what sort of video production you want to make - informative, motivational, inspirational, "how-to-do-it" and comedy are popular writing styles of video merchandise accessible on the World Wide Web. Don't pick a genre just because it sells for other individuals, pick something you're passionate about. Your love-or lack of it-will always present itself in whatever you produce, and this is true whether you're standing in front of the camera or behind it.

If you want to build homes for instance, you may want to make a promotional video to sway businesses and people to employ your services. This is the type of video production that you want prospective clients to access freely at your site or blog. Another type of production that can create a good income source is an educational video and as an independent contractor, you recognise all the ins and outs of the business. An informative video product directed at teaching clients everything they need to recognise before selecting a contractor and beginning a building project can give people valuable data that they are prepared to pay for. Plus of course the do-it-yourself home improvement market is one of the largest income producers in the USA.

Let's take the instance of an free-lance contractor one step further. Every point that you can deliver and package in a 15 to 30 minute "how-to" video can generate a significant income stream that makes money for you over a time period of several years. Consider how the do-it-yourself home improvement market place has burst on television sets over the past few years. The Internet will open up this huge marketplace to anyone with a camera, a PC, and proficient info of how to do something that brings value to consumers' lives.

When you anticipate the profits that come with successfully finishing a job, you add value to your customers' lives. And when that happens, you produce a force of "customer evangelists", people who are anxious to inform others about how you created something of value for them. Whenever you make customers happy, always ask them to give you a testimonial to use for advertising your product or service.

Businesses know the measure of written testimonials, but think about the benefits of filming testimonials to put on your internet site. In fact, if you have no experience in the creation of video merchandise, a video recommendation from a satisfied client is a crucial way to start. You don't have to go out and look for acting talent-the best talent is a real person who can be natural in front of a television camera and just chat about the benefits of your production or service so just post this as free content on your web site and watch your gross sales grow. - 15790

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